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  1. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    People who viewed a brand page, but didn't visit your blog Converters by Count of Visit The Converters by Count of Visit segment series gives you three segments to show behaviors of people who convert after 1 visit, 2-5 visits or after 6+ visits so...

  2. New Google Analytics Interactive Tool: Customer Journey to Online Purchase

    After releasing a barrage of new reports to help you understand attribution from multi-channel funnel reports, attribution modeling, and social data partners, Google realizes that site owners need to better understand customer journey from first...

  3. Insights From 7th Graders About Google, Smartphones, Panda, Privacy & Paid Search

    Based on how well the presentation went last semester, I was able to visit the middle school again in November and present to another seventh grade class. Those letters were so incredible that I ended up writing a blog post covering some of the...

  4. 10 Insights from a Lite SEO Audit That Any Small Business Can Benefit From

    That’s probably the fastest way to lose credibility when prospective customers visit your website. Also, my last post covered how to use the web developer plugin to assist with audits. You can also use the web developer plugin (covered in my last...

  5. Social PR Tips to Get Fit for 2013 Digital Marketing

    You still get the visit, but in addition to the visit you are getting a powerful signal to Google that you should rank for terms related to your brand, and you are teaching users to repeat that searching behavior,” Woods said.

  6. Cyber Monday Traffic, Mobile & Ad Spend All Up on $1.46 Billion Shopping Day

    On Cyber Monday more than 18 percent of consumers used a mobile device to visit a retailer's site, an increase of more than 70 percent over 2011, according to IBM. Marin helpfully pointed out in their blog post outlining these insights, “The ‘creep...