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  1. SEO Your Website For Foreign Languages in Your Domestic Market

    Meanwhile, Best Buy launched a duplicate website in Spanish for the U.S.market and found that users of the Spanish language site spent twice as long browsing and, more importantly, spent twice as much as English-speaking customers, per visit.

  2. Hot Topics, Odd Stories at SES San Francisco and ClickZ Connected Marketing Week

    If you're on the fence about covering this session, visit Google Ad Innovations for a sneak preview. So, if you are a local TV producer, newspaper editor, or business blogger, then you are starting to plan which speakers and sessions you might want...

  3. Generating Revenue From Outsourced Local Search

    In an average month, more than 25 million consumers visit Weather.com for weather updates, weather-related news, and local outdoor activities. Publishers who monetize themselves primarily through national display advertising and e-commerce...

  4. Link Marketing for Travel and Tourism Businesses

    Visit any expatriate forum and you'll find tourists asking locals for advice. Some of these guides will list your business with a link for a fee. Tell them you want to promote your business, and offer them a complimentary weekend at your resort or...

  5. The Local Advertiser of Today and Tomorrow

    After completing their search online, 80 percent of consumers go offline to make an in-store visit or phone call. Sixty-five percent of online searchers expect the local business results to be within 20 miles of them.