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  1. 10 Google Analytics Custom Events That Track the Untrackable

    Examples of these would be referral programs, ad deals, and any other cases in which users leave your site to visit others. This Google Analytics custom event may require reading the full instructions in order to implement properly, so be sure to...

  2. Welcome to AdWords Enhanced Campaigns: Top Tips From the Experts

    Previous visit status (Remarketing Lists for Search Ads) Visit the campaign ‘Settings’ tab to optimize for your business. Although Google has been emphasizing today was a hard deadline, an Inside AdWords blog post reveals that the process is only...

  3. 10 Insights from a Lite SEO Audit That Any Small Business Can Benefit From

    That’s probably the fastest way to lose credibility when prospective customers visit your website. In the second phase, they could start building a strong content generation strategy, add a blog, and write high quality posts answering prospective...

  4. Social PR Tips to Get Fit for 2013 Digital Marketing

    You still get the visit, but in addition to the visit you are getting a powerful signal to Google that you should rank for terms related to your brand, and you are teaching users to repeat that searching behavior,” Woods said.