OK, maybe just that one time Vince said you’d love his nuts in the Slap Chop infomercial! The easier to understand you make your offer, the better your chances are of making a sale. Make the Offer Clear
Google Updates: From Vince to Panda The Vince update rolled out early 2009 and seemed to favor brands. Setting aside the Vince update, brands behave in a 360 way, with a universal presence throughout media types and platforms.
One important note: while brands tend to benefit from authority signals, Vince was technically not a brand bias per se, but rather a weighting to authority metrics for head terms, in which brands naturally benefited the most.
When Vince Offer began hawking the ShamWow and the SlapChop, Billy Mays was pissed. He was always "doubling the offer," urging people to act now. Offer's products did very well, selling millions. Now, I'm publishing it to honor the tried and true...
