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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    Producing video content that complements and links to the new content (assuming that the content for the campaign is not a video) can provide greater visibility, especially in video search results and video sites like YouTube, which is the second...

  2. How to Create a Social Media Friendly Landing Page

    Minimizing copy and creating more visual calls to action may resonate better with Pinterest, YouTube, and Instagram audiences. They come to visit your site often, but they browse a while, read a blog post, and wander off to the next shiny thing...

  3. Goodbye, Video Responses: YouTube Giveth and YouTube Taketh Away

    Now, when you click on "Share" underneath a YouTube video, you'll see buttons for Facebook, Twitter, Google+, Reddit, Tumblr, Pinterest, StumbleUpon, LinkedIn, LiveJournal, and Odnoklassniki (a Russian social media site).