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Video Site Advertising

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  1. Google Panda and the High Risk of Using Aggressive or Deceptive Advertising

    Most users frantically try to pause the video or at least mute the audio. My recommendation is to make sure users trigger the video and/or audio. And there are times that I’ve seen multiple video ads on one page, and both have started playing!

  2. The Challenge of Enterprise Link-Building in a Content Marketing World

    Producing video content that complements and links to the new content (assuming that the content for the campaign is not a video) can provide greater visibility, especially in video search results and video sites like YouTube, which is the second...

  3. Yahoo Retires Less Popular Products to Make Room for New Innovation

    Included in this group are Search, Communications, Digital Magazines, and Video. That’s why today, July 2, we are closing down Yahoo People Search, a defunct directory site that’s no longer useful. Yahoo Shine: We recently unveiled several new...