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  1. Note to FTC: Google Satisfies Information Needs Way More Than Shopping Needs

    And an audio file would be a better result for someone wishing to learn how to tune a guitar. This study, Classifying Web Queries by Topic and User Intent discovered that the general search query breakdown for search engines was: percent...

  2. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    Gmail also introduced multi-email, allowing power users to double their productivity by typing multiple emails at once, predictive text mode, and optional audio feedback. The collars fit around your pet’s neck and use a series of sensors to record...

  3. Your Social Media Content Must Be Valuable

    Audio can be just as compelling. A list of specs of features doesn't do the end user a bit of good if they can't even figure out how to use your products or services. Now in its 11th year, the only major Search Marketing Conference and Expo in the...

  4. Study: Social Media's Hot, Entertainment's Not

    Contributing activities include uploading audio, video and photos, posting to a wiki, creating podcasts, tagging articles, blogging and micro-blogging, living in a virtual world, and rating and reviewing products.

  5. For Local Search, It's All About the Online-Offline Gap

    Meanwhile, radio ads could have lots of synergies with any future Goog-411 (voice-powered search) monetization efforts, which will similarly use audio clips. This essentially brings together Google's Audio Ads, TV Ads, and Print Ads -- each of...

  6. Q&A with Jason Calacanis, Founder & CEO, Mahalo.com

    Frankly, I'm thinking Twitter will allow video, audio, and photos soon. I'm betting the Kindle will be free, with a subscription to audio books and e-books, this year. Qik is the first of many services to have this feature, so it's their game to lose.

  7. Lee Odden of TopRank Online Marketing at SES London 2008

    At SES New York 2008, he's speaking at the session, Beyond Linkbait: Getting Authoritative Online Mentions, and will be moderating the Podcast & Audio Search Optimization session. Recognized by MarketingSherpa and topseos.com, TopRank helps Fortune...

  8. The Role of the Brand in Social Media Marketing

    Promoting text conversation among participants is one thing, but also facilitating conversations using video and audio can help boost interactivity and brand resonance. By observing, you'll uncover not only the ideas to build or deploy relevant...