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  1. Google's Matt Cutts Issues New Warning on Advertorials & Paid Content

    Advertorials are essentially paid "content", whether articles or reviews, disguised to appear that they are simple editorials by someone who has used the product or service in question, and is writing about it without ulterior motives.

  2. Marketing Automation & Search – 3 Strategies for Mutual Success

    Keywords: For example, marketing automation platforms will give deep insights into which keywords existing leads are using to search for your product or service. Well, if you know how often a typical SEO/PPC lead is going back to Google and using a...

  3. Google News Snippets, YouTube Embedded Videos Face Legal Challenges in Germany

    If the law had passed in that form, it would have caused significant issues with Google’s ability to run their Google News service in Germany. It is worth noting, however, that any site or news service could prevent Google from showing links to and...

  4. How to Create Effective Content to Help SEO & Sales: 3 Top Ideas

    Would it work best as a video, an in‐depth report, an interactive piece, a blog post, an infographic or something else? Cut to August 2011, and Business Insider put out their infographic on Tips for Tipping Etiquette, which was an exceptionally...

  5. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Going Viral not Required to Succeed – with YouTube’s Lane Shackleton – Ramblings About SEO BlogThe product manager from YouTube's monetization team chats with Eric Enge about being successful on YouTube, the role of organic search, AdWords for...

  6. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    In this video, Rick touches on some major barriers merchants encounter when deciding whether to list on Google Shopping. In this video, Rick goes over three important elements which you should consider when managing Google Shopping.

  7. SEO & Keywords: Think Conversions, Not Rankings

    And, unfortunately, this is what they are looking for in the SEO sales and service delivery process. At this point, there is an opportunity to upsell the client on additional service hours to optimize and create content for the newly discovered and...

  8. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    YouTube began in 2005 as a contest to find the best video in the world. Make sure to check back in 2023 when YouTube returns online and you'll see the "Best Video" winner … and nothing else. Tonight at midnight, YouTube.com will no longer be...