That can be text, video, infographics, images, whatever you think of and put on your site. Are you showing Google no one is at the helm while you spend all your time focused on cultivating the latest viral video or super infographic?
Video is an excellent form of content marketing that is still under-utilized by small businesses. Focusing on long-tail keywords renders more immediate results, increases the breadth of a website (remember Panda), and builds authority that will...
Then in a Google Webmaster Help video, Cutts went into more detail on what Penguin 2.0 would bring, along with what new changes webmasters can expect over the coming months with regards to Google searchresults.
Turning a video interview into a summarized blog post (published and indexed) along with a guide (not published or indexed and used for MA). This can be done on a separate budget that doesn't hit the search marketing team's (shh.don't let the...
Germany is also in the midst of a battle regarding the use of embedded video on websites. Because an embedded video is simply a link to content on another site, there is no copyright infringement. And again, it's also worth noting that anyone who...
By your estimation, the term "video splitters" accounted for about 10 percent of your total organic traffic and the page it ranks for has been getting about 350 visits per month from organic search. Your company sells video supplies and one of your...
Campaign Management -- includes development or repurposing of content (creative, video, short and long-form. Among the growing number of marketing agencies and “experts” who produce such varied results under such varied budgets – it’s no wonder why...
The latest Google Webmaster video features Distinguished Engineer Matt Cutts talking about what webmasters can expect to see in the next few months in terms of SEO for Google, particularly changes combating black hat web spam from many different...
All you need is a webcam and an audience and you can run video conferencing within the tool. The Google+ Hangout real-time video application is another major bonus to Google+ as a B2B social network. And content that is feature-rich, like online...
Until recently users saw a feed on their homepage with single video posts. The goal of the adding more videos to the feed is to increase user engagement and video watch time by providing more personalized content that users are likely to click on...
In the video, one man even refers to his city as Google, Kansas. The challenge site's home page offers other reasons to choose Bing, including their "smart and always fresh" home page, video previews and translation service.
In you search for "time lapse" on YouTube, you'll see over 500,000 videoresults, which have millions of views. The team planned three video contests and 18 weekly photo contests over five months, with prizes worth more than $50,000.
While the number is small, it is pretty substantial when comparing it to the other integrations in 2012 (video content 62 percent; images 32 percent; maps 7 percent; shopping 5 percent), some of which do not usually have nearly as high CTR as news...
AFC doesn't always qualify as a candidate for QDF, but time factors can define awesome, especially for rich media content, such as trending video or photos. Matt Cutts admitted it on video back in 2009, and my colleague Caragh McKenna spoke about...
In a new Webmaster Help video, Google's Distinguished Engineer Matt Cutts reveals five of the biggest basic SEO mistakes webmasters make, and suggests a few ways to improve your website. Here's the full video:
VIDEO YouTube is testing a new auto-generated playlist feature called YouTube Mix to aid in video discovery – The Next WebService lets you watch 50 videos continuously. Here's the video: No More Quick View in Google Search – Google Operating...
At minimum, you'll need to catalog by ID, URL, title, type (web page, PDF, video, etc.relevance (will it make the transition? Our Work page features a comprehensive timeline with images and video to boot.
Google later added Instant Previews to mobile, and video. The Share link was later added beside the searchresults. As we’ve streamlined the results page, we’ve had to remove certain features, such as Instant Previews," according to a Google...
I suggest reviewing the video, image, and mobile sitemap extensions section. The Short Cutts - The Actual Answers To Every Matt Cutts Video Author Information in SearchResults By marking up your webpages with microdata, you can provide detailed...
Going Viral not Required to Succeed – with YouTube’s Lane Shackleton – Ramblings About SEO BlogThe product manager from YouTube's monetization team chats with Eric Enge about being successful on YouTube, the role of organic search, AdWords for...