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  1. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Is it a video, your Facebook page, a press release or your latest blog post that's ranking? Search Engine Watch recently chatted with Chris Adams, co-founder and CTO of gShift to talk about the state of "(not provided)" data, what SEO professionals...

  2. SEO for Startups & New Businesses: An 11 Step Plan

    I say high-level because this will help inform your website user experience, the type of people you hire, and the kind of narrative, social, video, or other type of digital content you invest in. Making sure you create search-engine friendly code.

  3. So... You Think SEO Has Changed?

    Video and Image Optimization Search engine optimization remains an important part of the digital marketing landscape, and the path to long term success is relatively the same as it has always been. I don't advocate obsessing over toolbar PageRank...

  4. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    For example, if everyone talks about the value of video marketing from a theoretical perspective, but you're creating 3,000 word in-depth tutorials that really move people forward, that's your niche. Host a podcast, video program, or interview show.

  5. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    This morning, Animoto reported new survey results that show video has a positive impact on purchase decisions and drives brand engagement. The new Animoto Online and Mobile Video Study surveyed 1,000 U.S.consumers and revealed that nearly three...

  6. Conquering Content Marketing, Step 3: Facing the 'Fans'

    The Video She uploaded her video to the British Outfitters YouTube account, and went to bed. Soon, 10 or so moms from the group were discussing ways to spread the word about Lisa's video. Lisa forgot that Instagram even did video, but she really...

  7. How Vine Has Changed the Video Landscape in Just 12 Months

    Clearly, Vine has already changed the video landscape in just 12 short months. And the Viral Video Chart powered by Unruly has created charts of the Top 20 Vine Videos and Top 100 Vine Videos over the last 24 hours, 7 days, 30 days, 365 days, and...

  8. Susan Wojcicki Replaces Salar Kamangar as Head of YouTube

    They reported, "Google is likely to tap longtime ad products head Susan Wojcicki as the new head of YouTube, according to two people briefed on the discussions, a surprising move that would place one of the company’s earliest employees at the helm...

  9. Google & Bing Agree: Past SEO Success Guarantees You Nothing Today

    The latest Google webmaster help video from Matt Cutts addresses the topic of what an older site can do to maintain its ranking over time. If you have an older site, one that has been around for 10+ years, you may have noticed newer websites taking...