From content mapping, to on-page optimization, to link building, keywords inform your search engine marketing efforts. An informational landing page: http://safesoundfamily.com/p/video-surveillance-systems/
Optimize Vines: Brands can optimize their Vine campaign performance by using Unruly's Dynamic Creative Optimization technology to automatically display the best-performing Vine by campaign KPI; Meanwhile, new data released today by video technology...
Beckman continued his session by touching on other topics as well, including: keyword saturation, knowing your ad and organic positions, optimizing onpage attributes on your site, Authorship, Penguin, external backlink portfolios, Google and Bing...
Of course, it's too early in the game to know what the rules for optimization, both natural and paid will be. At the recent Google I/O conference, several new categories were announced, including music, video games, books, TV episodes, public...
Join the discussion at the Video Optimization roundtable to learn, network and share information with your peers and leading industry specialists about optimizing Vines. It's also worth noting that creative video junkies with too much time on their...
SEO isn't just search engine optimization anymore. It is, as Cutts suggested a little while back, search experience optimization and it covers everything on the website, either directly or relationally.
This prospect creates fear for many small businesses who depend on search engine optimization (SEO) for their livelihoods. Video is an excellent form of content marketing that is still under-utilized by small businesses.
Analysis of the actual audience size and composition provides tremendous measurement and optimization opportunities. Is it the product preview video content, the case studies, the infographics, or none/all of the above?
Targeting misspelled keywords has long been a strategy in search engine optimization and pay-per-click advertising in order to capture traffic that while it might not have as many impressions, it can be often cheaper than the correctly spelled...
And because News integrations always appear on page one and are often blended near the top of search engine ranking pages (SERPS), they present an opportunity to be listed high on the first page, even for competitive search terms you might...
Core optimization, like a descriptive title tag, included meta description, crawlable content and a crawlable site architecture are the first steps to creating AFC. AFC doesn't always qualify as a candidate for QDF, but time factors can define...
For help on this topic, you can see our post, "How to Write Title Tags for Search Engine Optimization". For a great collection of Google resources, check out our post "Top Google Website Optimization Resources".
At iAcquire we understand that off-page optimization involves monitoring your domain authority, anchor text distribution and staying abreast of algorithmic fluctuations to ensure you maintain your visibility in the SERPs.
Search engine optimization (SEO) professionals, web designers, and bloggers read a lot of tips from various experts to stay fresh and up on the current trends in website optimization. Put your website optimization skills to the test and see how you...
In this video, Rick highlights some major reasons bidding is important on Google Shopping, and how that affects your online listing exposure. In this video, Rick goes over three important elements which you should consider when managing Google...
An amazing amount of opportunities exist for on-page optimization. Create a tutorial: Video tutorials perform consistently well on YouTube. Then, you're not alone as this dopey video has nearly 5 million views.
Angie Schottmuller (@aschottmuller), director of interactive strategic planning and optimization, Three Deep Marketing, began her SES New York 2013 session by discussing how people take specific actions on your site, whether it's an RSVP, watching...
Big Data was the keyword for the day and the topic of the keynote presented by marketing optimization expert Bryan Eisenberg on Tuesday. International AdWords expert Brad Geddes, founder of Certified Knowledge, joined the conference via video chat...
If landing page optimization and conversion funnel testing are not on the list of items that you're currently focusing on, then you're not getting the most out of the visitors that are coming to your site.
Efficient optimization: When your campaign is structured properly you will be able to take proactive optimization actions faster. As with the Search Network, success stems from a thorough plan and persistent optimization.
