By drilling down on gender, location, and age ranges of your target audience, you can get some great ROI. Learn about PPC management, keyword research, search engine optimization (SEO), social media, local, mobile, link building, duplicate content...
Seattle is the place to be for Drilling Down on Local Marketplaces this week (April 30 - May 2). ClickZ Campaign '08 editor Kate Kaye (just promoted to ClickZ senior editor), will speak on two panels during the Kelsey Drilling Down Local conference.
Many IYPs that spoke at The Kelsey Group's Drilling Down on Local conference -- including Yellowpages.com and YellowBook.com -- expressed a pressing interest to do this. Other video producers such as TurnHere and Spotzer offer online video...
Video and Mobile Search Take Center Stage - At The Kelsey Group's recent Drilling Down on Local conference, the local search buzz was all about video and mobile. Mobile, Video Star at Kelsey's Local Search Show At The Kelsey Group's recent...
The intersecting points of Web 2.0 and local search were spotlighted throughout The Kelsey Group's Drilling Down on Local '07 conference late last month. On the web, another possibility presented by Yellowpages.com CMO Matt Crowley, is a video...
IAC's Horan Shares Local Strategies Peter Horan, CEO of IAC/InterActiveCorp Media and Advertising, shared elements of IAC's local content strategy in his keynote address Wednesday at the Kelsey Group's Drilling Down on Local '07 event
Local Video Advertising on the MoveAt The Kelsey Group's Drilling Down on Local '07 conference, video took center stage, with a palpable difference from past shows in the amount of chatter on and off the stage about local video advertising.
Local Video Advertising on the MoveAt The Kelsey Group's Drilling Down on Local '07 conference, video took center stage, with a palpable difference from past shows in the amount of chatter on and off the stage about local video advertising.
After catching my breath after The Kelsey Group's Drilling Down on Local '07 conference (and catching up with other things), it's (finally) time to recap the biggest theme I took away from the show; local video advertising.