Another key factor you want to consider when picking topics is search demand. Even though search demand is a goal, you want to factor in the intent of that traffic. The reason potential search demand is important is because we want this content to...
Simply document the demand for payment on your spreadsheet and include these sites in your Disavow file. Cutts followed up that slideshow with this video: Key video takeaway: In the aftermath of that rollout, webmasters that were affected are now...
Understanding the high demand for great talent as a competitive edge, HR pros have taken to social media sites like LinkedIn almost like teenagers to texting. Content can take the forms of live audio, video capture and creation, and editorial on...
Capitalizing on what appears to be unquenchable demand for video content, BuzzFeed today announced plans to beef up efforts to create more viral video content, with the creation of a social video studio and hooking up with CNN for a content deal.
Continually Identify Audience Demand: Your SEO won't be successful if it isn't useful. Video is an excellent form of content marketing that is still under-utilized by small businesses. But there is also a sense of confusion as the line often shifts...
You hear a lot about duplicate content when SEO folks demand "unique," but search engines go way beyond merely checking for plagiarism, they're also looking at timestamps and other signals to understand who the original author / publisher or...
The augmented reality eyewear apparently fetched bids of more than $95,000, according to Forbes, showing that the product is in high demand. It can also take photos at 5MP resolution and record 720p video.
Google to invest nearly $400 million in Belgian data center to ‘meet growing demand for its online services’ – The Next WebAt this data center, which employs about 120 people, the climate is used cool water without electricity in a process called...
If you're all nodding, then you may well be working in enterprise SEO where C-level management demand a number, normally in $$'s to justify every action. The creation of content in whatever form, be it books, music, images, video, apps or games for...
When people plan for events and conferences many people think first about specific event strategy – demand generation, networking, exhibit space, and sales goals. Conferences also provide an ideal environment to leverage creative content and align...
And with paid social ads increasingly part of integrated, branding-related campaigns, there is real demand for metrics that are consistent with what they've used for other media, such as brand lift and sales lift.
Identify Demand Every website page should be positioned to catch existing demand as SEO (generally) doesn't create demand. Apply authorship code and schema.org attributes for any special features on the page such as video.
Duane Forrester: Absolutely – searchers demand fresh content. Create videos – people love to consumer reviews, news, funny stuff, etc.via video. In case you hadn’t noticed, his counterpart at Bing, Duane Forrester, has been pretty active himself.
Make sure that any videos or audio you have work correctly, then head to the rest room as unlike the attendees you’re not able to leave the room should nature demand so. While “United Breaks Guitars” was a great example of a viral video helping to...
Topic selection for SEO landing pages is usually driven by keywords and search demand. Topically-driven by keyword demand and relevancy. There are a myriad of other elements you’d want to incorporate to your SEO landing page as well (e.g.trust...
In 2013, demand will increase not just for good writers, but for good writers who know their stuff, to increase in 2013. Together, we see the need for an overarching content strategy that coordinates written, video, and visual content pieces with...
There are multiple moving parts that span across all areas of marketing, content, PR, and demand generation. SERPs now not only include blue links but also images, video, places, and news, among others.
Thursday or Friday launches can bring a lot more demand going over the weekend," continued Keogh. Video is also becoming a key research tool for consumers shopping for a smartphone. According to the study, video views for smartphones increased 60...
Hence following a rigid demand funnel to map content strategy is no longer the norm if you aim to plan and prioritize quality content strategies. Video, social, mobile, local rankings all require much than a singular technical approach.
Powered by Unruly’s on-demand analytics and big data processing system, it provides instant feedback on consumer interactions, shares, completion rates and click-throughs. Unruly has added Dynamic Creative Optimization (DCO) to its Social Video...
