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Video Messaging

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  1. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Siloed teams get us siloed messaging. Content (words, images, video) is the mission critical asset that binds. Video content drives conversions: Mass video consumption within the media and entertainment industry drives mobile conversions at a rate...

  2. 2 Specific Strategies to Build Trust With Extra Cautious Prospects

    We worked with the client to achieve consistency of tone across the entire experience, including emails, voicemail messaging, and live inbound marketing. Nothing says "humans work here" than, well, actual video footage of the humans who work here.

  3. Branded Videos Shared More Than 500,000 Times Every 24 Hours

    This result reinforces the above suggestion that recommendations make viewers more receptive to brand messaging. Recent research from the Unruly Social Video Lab has found there is a huge appetite for branded videos on the web.

  4. 13 Twitter PR Secrets to Report News, Gain Publicity, & Build Relationships

    While Twitter is known to be the fastest social network to break news, it can also allow for speed pitching with the media via direct messaging or @messaging reporters tidbits of story ideas. Player Card: A Tweet sized video/audio/media player card.

  5. Search Ad Revenues Hit Record $16.9 Billion in 2012 [Report]

    The new Mobile advertising format ($3.4 billion, 9 percent of revenues) basically lumps together any ads that appear on mobile devices (smartphones, feature phones, and tablets), including display, text messaging, search, and audio/video ads.

  6. Social, SEO & Content: How to Create a Potent Integrated Marketing Campaign

    Blogging, email and social media are all different mediums and should be messaging should be unique to those platforms Blogs (if you’re doing it right) are a more active type of medium versus your website, as the messaging on your website tends to...