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  1. The Role of #Hashtags in Social Media and Search

    One of the most effective tools to view the life of a hashtag through links, tweets, photos, videos and people (influencers) across the web is Topsy.com. People search every day on Pinterest, Twitter, Google+, Instagram, YouTube, and other social...

  2. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    Videos for YouTube. I think what Contently, BuzzFeed, Mashable, and others are doing in the space - having articles/posts/videos created that meet stringent editorial criteria while serving a purpose for the brand - is still very early in the game...

  3. 10 Google Analytics Custom Events That Track the Untrackable

    Label: An optional value, labels let you associate data with custom events (e.g.names of videos, URLs of clicked links, user-provided values such as ZIP codes, etc. Embedding videos on your website can be great for engagement, but it could also be...

  4. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Twitter Partners With BBC America to Promote Branded Videos – MashableThe first "in-Tweet branded video synced to entertainment TV series". YouTube for iOS gets access to live streams, My Subscriptions feed, video queuing for TV playback, and more...

  5. AdWords for Video Makes Reporting More Consistent, Goal-Oriented & Prettier

    So, YouTube.com, which was the key driver of video viewing on Google Sites, accounting for more than 99 percent of the videos viewed on the property, can't sit on its lead, run a few plays into the line, and just kill the clock.

  6. Evolving Your SEO: Moving Toward a Content Marketing Approach

    Review and prioritize your keywords and map each keyword to a content type, distribution channel (Facebook post, blog post, YouTube, etc.and content type (video, article, etc. You're shooting videos, writing interesting blog posts, and publishing...