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  1. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    With regard to digital asset management, new features now optimize for asset sharing, reuse, and media delivery for dynamic images and video. Shared assets across all products are available via the marketing cloud.

  2. 10 Video SEO Tips That Can Truly Impact Your Rankings

    Many of the points articulated below have come from speaking with several marketers over the last few weeks who have been working at the intersection of video marketing and SEO for awhile. Extending her approach, let's focus in on video SEO and...

  3. Content Marketing: The 4 Most Critical Components to Measure & Analyze

    For example, the same PDF can be formatted as a video or even a podcast. Content marketing has gained much traction over the last 18 months and for good reasons. It's becoming an important part of any organization's marketing mix and can have an...

  4. Search Engine Strategies Coming to Atlanta in July, Registration Now Open

    A series of themed "Champagne Roundtables" will give you the opportunity to ask questions, network, and listen to conversations on topics including paid social, paid search, SEO tools and technology, web analytics, local search, video SEO, and...

  5. Mythbusting: 4 Content Marketing Misconceptions & How to Overcome Them

    Myth 1: Content Marketing Is Creating a Tangible Asset, Such as a Report, Blog Post, or Video 2013 was the year of content marketing – the concept went from new, shiny object and buzzword to trusted marketing strategy.

  6. Nuances of Spanish Language Search Marketing

    Argentina Web users are more likely to view online video content. It is important when implementing search marketing in Latin America to be observant and respectful of these differences, which is just another way that the Spanish-speaking countries...