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  1. SEO for Startups & New Businesses: An 11 Step Plan

    I say high-level because this will help inform your website user experience, the type of people you hire, and the kind of narrative, social, video, or other type of digital content you invest in. It's interviews, it's getting your employees to link...

  2. So... You Think SEO Has Changed?

    Video and Image Optimization I don't advocate obsessing over toolbar PageRank, but understanding how PageRank works and how that affects your site's internal link structure will help you rank in any search engine, not just Google.

  3. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    Host a podcast, video program, or interview show. For example, if everyone talks about the value of video marketing from a theoretical perspective, but you're creating 3,000 word in-depth tutorials that really move people forward, that's your niche.

  4. Matt Cutts Talks Google, Spam & Small Business: Do 'Good Guys' Finish Last in SEO?

    This is the topic Google's Matt Cutts addressed in the latest webmaster help video. He ended the video by discussing some things that people should consider when hiring an SEO company. Our advice has been the same: great user experience, make sure...

  5. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    Then, Animoto's technology does the editing work and in minutes your video is ready to place on your website and share via email, Facebook, Twitter or a link. This morning, Animoto reported new survey results that show video has a positive impact...