Your company sells video supplies and one of your target keywords is the term "video splitters. By your estimation, the term "video splitters" accounted for about 10 percent of your total organic traffic and the page it ranks for has been getting...
For a brief recap of the new image features, check out the following video: Alternatively, you can always voice your opinion at the Google+ official page, with the Google+ community manager, or with the Google Feedback feature in Google+.
The latest Google Webmaster video features Distinguished Engineer Matt Cutts talking about what webmasters can expect to see in the next few months in terms of SEO for Google, particularly changes combating black hat web spam from many different...
That's why YouTube recently announced that the video-sharing website had hit the incredible milestone of 1 billion unique monthly visitors. The company also announced that more than 6 billion hours of video are watched on YouTube each month.
Is it the product preview video content, the case studies, the infographics, or none/all of the above? But what is possible to make a scalable part of your process for determining what kinds of content to create is the real-time feedback from your...
At minimum, you'll need to catalog by ID, URL, title, type (web page, PDF, video, etc.relevance (will it make the transition? Our Work page features a comprehensive timeline with images and video to boot.
International AdWords expert Brad Geddes, founder of Certified Knowledge, joined the conference via video chat on Skype. Get demographics from the data feedback. This tool was developed in response to feedback that the current system, which...
This represents another significant step in the "Channel-ization" of YouTube, one of the latest trends discussed last month at SES London 2013 during the session on the Keys to Success with B2B Video.
Types of content assets available on the competitive website (examples like blog, news, case studies, video, etc. I would love to read your feedback via comments below. According to data from the 2013 B2B Content Marketing Report, a coordinated...
MP: Apple TV, Roku, Boxee TV, Google TV, Samsung Smart TVs, etc.stream online video (that was once relegated to our computer screens) onto the “big screen” of our living rooms. While the notion of TV everywhere lets us watch TV at will regardless...
GOAL: Grow Awareness, Aid Conversion (Social Proof), Reduce Video Costs
user-generated brand videos X _____% brand-produced video quality X $_____ equivalent brand-produced video total cost ___________________________________ = $ Video Value
Dollar Shave Club spread like wildfire when they released they’re hilarious video “Our Blades Are F****** Great! It turns out that tweets contain a lot of valuable consumer feedback; with 12 percent of brand-mention tweets including product...
Jason Parks, Emerging Media/Video Specialist at SafeAuto, says, “We’ve been using YouTube for multiple purposes as of late. Placing the proper keywords on each video, promoting the spots on the homepage of our website and showing off the content to...
My presentation covered a number of important topics, including how writing is used across various digital marketing channels, including search engine optimization (SEO), search engine marketing (SEM), social media marketing, video marketing, etc.
On the surface, his new Indiegogo crowdfunding campaign is touching all the bases with a working product, video, intriguing backstory, some recent media coverage, support from friends, and contributions from the general pubic early in the campaign...
Super Bowl advertisers can also learn lessons from Unruly Media’s top 5 social video trends of 2012. Maybe it’s time for marketers to move away from advertising around the traditional, top-down tent-pole events and focus instead on building organic...
While “United Breaks Guitars” was a great example of a viral video helping to break through a customer service nightmare, you can bet that most of the attendees are extremely familiar with it, and have been since 2009, so that’s not going to help...
Video Most Liked: #Runnerup 6 Ways You Can Put a Little "Gangnam Style" into Video Marketing by Alecsy Christensen Most Plussed: #Winner How to Implement Video Microdata for Google & Schema.org by Terry Van Horne
Online video also promotes purchasing behavior: 44 percent of consumers have purchased a tech device after watching an online video about it, according to the IDG study. Other key social media tips from consumers were sharing product details...
Create a compelling crowdfunding video and pitch. Send files and/or a campaign preview link to family and friends to read thoroughly and share candid feedback. Tweak content during the campaign based on feedback or lack of action.