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  1. Metadata & You: Best Practices, Benefits & Implementation Made Easy

    SEO Ultimate: This super-plugin allows you to create and edit Schema.org, Twitter Card, Open Graph, and standard HTML metadata values. Google recently started paying attention to Open Graph tags pointing to video content to show the video play icon...

  2. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Add and edit the formulas to your heart's desire. GOAL: Grow Awareness, Aid Conversion (Social Proof), Reduce Video Costs user-generated brand videos X _____% brand-produced video quality X $_____ equivalent brand-produced video total cost...

  3. Google Catalogs Design Tips: How to Best Showcase Your Products

    Close the edit screen. When you get ready to edit your real catalog, you can import the shape files. Rounded rectangles with white borders indicate a video annotation, which is accompanied by a screenshot of the video placed above the annotation...

  4. YouTube For B2B: Immediately Actionable Tactics to Boost Online Video Marketing

    Go to “Video Manager” and “Edit” the video you are promoting. The easy way to do it is to allow YouTube to generate the English transcript and edit in the UI if it is incorrect, which it usually is. The tool allowed you to find users based on the...

  5. How Buzzman Rewrote the Rules of Fiction to Create Relevant Video Content

    And that's when inspiration struck… Munyazikwiye explained that at the time only the content owner could edit the title, but "what if we could use tipp-ex to edit the title? As Del Toro predicted, the rules of fiction have been re-written and now...