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  1. 4 Critical Elements of a Successful Content Marketing Team

    Ideally, your expertise covers a range of channels from SEO to social media, video, audio, and visual channels. As agencies move to specialize in content marketing and companies launch their own internal content strategies, one significant...

  2. How to Plan Effectively for Content Marketing in 2014

    Podcasts/audio files You still need to have unique and engaging content such like a viral video and the process behind its development. With 2014 just a few days away, and more brands and businesses embracing content marketing, you may be worried...

  3. How to Create Compelling Content Based on Learning Styles

    Give Carrey an audio script and you'll have more luck getting the European jobless rates down than him to learn his lines. Aural learners are slightly trickier to cater for, especially if your content doesn't translate well to audio format.

  4. Search Ad Revenues Hit Record $16.9 Billion in 2012 [Report]

    The new Mobile advertising format ($3.4 billion, 9 percent of revenues) basically lumps together any ads that appear on mobile devices (smartphones, feature phones, and tablets), including display, text messaging, search, and audio/video ads.