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  1. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    View Google Analytics Summit 2013 Keynote Video Google says it wants to help businesses put together an accurate image of their customers through Google Analytics. Google Analytics is being used by organizations around the world to drive creativity...

  2. After Being Crushed By Google Panda, Voucher and Car Classified Sites Recover

    You need Google Analytics for that, which means that Panda casualties are generally well-noted and Panda recoveries are not. One problem is that users will typically upload their car ad to as many classified sites as they can find in order to get...

  3. GEICO Hump Day Commercial Dominates Social Video, At Least on Wednesdays

    The report also found that online video ad shares have increased by 7 percent in the second quarter of 2013, despite a stellar performance by branded ad campaigns at the Super Bowl in Q1. Some marketer is going to create a video ad featuring a...

  4. Marketing Automation & Search – 3 Strategies for Mutual Success

    Marketo, Act-On, Pardot, Eloqua etc.will provide deep behavior insights and analytics. Insights and Analytics Turning a video interview into a summarized blog post (published and indexed) along with a guide (not published or indexed and used for MA).

  5. 3 Keys to Activating an Audience with Smarter Content

    There are a number of good free and premium platforms out there to gather and analyze actual demographic, psychographic, behavioral, and social audience attributes, including Quantcast (free), Google Analytics (free), comScore (paid), Lotame (paid...