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  1. Susan Wojcicki Replaces Salar Kamangar as Head of YouTube

    They reported, "Google is likely to tap longtime ad products head Susan Wojcicki as the new head of YouTube, according to two people briefed on the discussions, a surprising move that would place one of the company’s earliest employees at the helm...

  2. YouTube Vloggers and Haul Girls Crush Big Beauty Industry Brands [Study]

    For all their creative and advertising investments, major brands have only garnered only 3 percent of the 14.9 billion beauty-related video views on YouTube, according to the study. Comparatively, beauty brand video searches and views on YouTube...

  3. Can You Build Buzz Like Brands Advertising in the Super Bowl?

    If it's a micro-site or a video asset, people are going to be looking for it via search. I hope for a great game and that advertising continues to push our craft forward, especially digitally. The same two trends over the past few years seem to be...