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  1. Richard Petty Driving Experience Revs Up Fan Engagement 700% on YouTube

    We used our strongest tool – video – to inexpensively execute a campaign powered by Google, the company that has mastered the art and science of search, and is now putting brilliant video advertising techniques into the hands of advertisers large...

  2. Search News & Headlines Around the Web - May 13, 2011

    Here's a roundup of today's other search news and headlines from around the web. Tips for Successful Integration of Search and Social Media Campaigns - PR, Search, and Social Media must collaborate for an effective marketing campaign at...