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  1. Google Panda and the High Risk of Using Aggressive or Deceptive Advertising

    Needless to say, employing autoplaying video or audio ads can kill engagement. And there are times that I’ve seen multiple video ads on one page, and both have started playing! I wish I had video of myself trying to find, and then pause, multiple...

  2. SEO Basics: 8 Essentials When Optimizing Your Site

    Too many ads and making it too difficult for people to find content they're looking for will only increase your bounce rate. Offline, such as radio and TV ads Create rich media content like video, as it's easier to get a video to rank on the first...

  3. 5 Social Media Advertising Trends to Watch for in 2014

    Facebook Video Ads After they tested the "autoplay" video content organically, it was a natural progression to see this come to video ads. However, I fully expect this testing to expand and for video to play a bigger role in Facebook ads in 2014.