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Video Ad Adwords

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  1. How to Diversify Your PPC Campaigns – and Your Skill Sets at the Same Time

    You can link your YouTube account directly to your AdWords account and run video ads. The client decided to devise a plan to begin expanding their promote products via AdWords. This can be very powerful, but the targeting options for YouTube...

  2. Search Revenues Hit $8.7 Billion in First Half of 2013

    Revenue from search ads still continues to rise, despite concerns that changes to Google AdWords (the switch to enhanced campaigns) might have caused a reduction or shift in ad investments. Despite concerns about ad spend being down, the...

  3. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    AdWords is connecting the dots to capture "leaked" conversions (cross-device) with estimates. No action is required on behalf of Google AdWords Users currently using conversion tags to take advantage of campaign performance across all properties.