That said, as digital becomes increasingly effective at demonstrating quantifiable results and as video ad inventory grows, we're witnessing a clear paradigm shift that is putting it in the same conversation as TV.
The video streaming website launched eight years ago with a single video. Bought by Google in 2006, YouTube now has more than a billion unique monthly visitors who watch more than 6 billion hours of video every month.
Germany is also in the midst of a battle regarding the use of embedded video on websites. Because an embedded video is simply a link to content on another site, there is no copyright infringement. And again, it's also worth noting that anyone who...
Your company sells video supplies and one of your target keywords is the term "video splitters. By your estimation, the term "video splitters" accounted for about 10 percent of your total organic traffic and the page it ranks for has been getting...
Online video is huge and video viewing doesn't seem to be slowing down any time soon. If you're ready to advertise on YouTube for the first time – with one of those ads that pop up before you watch your video – then this basics guide is for you.
People love taking pictures of food and the next step is low barrier video like the quickly growing (no pun intended) Vine. Since looking at Facebook's moves in local search last month, much more has come to light.
For a brief recap of the new image features, check out the following video: If you've visited your Google+ account in the past day, you may have noticed Google's big announcement at play: a new look and feel for the social network that puts imagery...
Campaign Management -- includes development or repurposing of content (creative, video, short and long-form. From search marketing to social media, these are business game changers that open new opportunities and avenues to achieve a competitive edge.
This seems to be part of the link devaluing Cutts talked about in his “What to expect” webmaster video earlier this week. If you have bought so-called “clean” links that pass PageRank, you might want to take a closer look to see if those links are...
Soldiers and family members can video-chat, companies can collaborate and experts can render much needed assistance, all without geographic constraints. I talked about how Google+ provided a hub by which users could be tied to their websites...
The latest Google Webmaster video features Distinguished Engineer Matt Cutts talking about what webmasters can expect to see in the next few months in terms of SEO for Google, particularly changes combating black hat web spam from many different...
However, before you share your video library, keep the following in mind: Include a great cover image and enticing thumbnails to go with the video. Always accurately depict the video content in the titles, descriptions, and tags.
Many first time attendees come to the Rumble based solely on what they saw in a video. The poster mentioned his desire to assist nonprofits with their marketing once he retired. Although I admire his intentions, I would encourage him (and you) to...
The video (below) is just one of many emotionally charged ads Google has come to be known for. Google tugs at the heartstrings of people everywhere with a new Mother's Day video. Ever wanted to craft art on Google's homepage?
That's why YouTube recently announced that the video-sharing website had hit the incredible milestone of 1 billion unique monthly visitors. The company also announced that more than 6 billion hours of video are watched on YouTube each month.
All you need is a webcam and an audience and you can run video conferencing within the tool. And content that is feature-rich, like online video (YouTube – a Google product) and images supported with text gains ultimately more exposure.
Is it the product preview video content, the case studies, the infographics, or none/all of the above? OK, maybe not "everyone," but certainly a whole bunch of people are doing so within the search marketing and digital media business.
In February, Google filed an appeal in Russia to challenge the censorship of a YouTube video deemed unlawful. How to cut a vein" is the (paraphrased) title of a video that sparked a legal suit between Google, its subsidiary YouTube and Russian...
Until recently users saw a feed on their homepage with single video posts. The goal of the adding more videos to the feed is to increase user engagement and video watch time by providing more personalized content that users are likely to click on...
The Doodle, which is actually a video, recreates some of Bass' most famous opening title sequences featuring the Google logo. There is no video of this opening, however it also shares the same scene that was used on the movie poster.