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  1. Last-Minute SEO - Here Come the Holidays!

    Most holiday markets are very competitive. Get your site in the top positions for a highly trafficked phrase and unless you find yourself at the end of an algorithmic update or greatly increased competition in your vertical, you will usually get a...

  2. Geolocation Changes Google Keyword Rankings 69% of Time [Report]

    To that end, they said, “We believe geo-ranking insights will give people the understanding of what markets and groups of keywords are affected by variations in geo-ranking. For a deeper, look, they broke down the ranking reports of each market...

  3. 17 Tips for Tip-Based Content – How to Research, Scale & Promote

    Markets with tips are likely to still have "tip gaps. Tips tell marketers a great deal about a given vertical, its publishers, its audiences, and their pains. It's vital that you identify any standard, codified groupings of information in your...

  4. Social Has Crossed the Marketing Budget Chasm; Will It Drown Search?

    Judging by the historic trend, will we also see budgets shift in the enterprise and mainstream markets from search to social as well? As more marketers start to integrate social into their marketing mix, make sure you're staying on top of the...

  5. 2010 Search Predictions: The Experts Weigh In

    There's no doubt that local search is a major need, both for consumers and for marketers trying to engage customers around offline purchases in local markets. Ron Shuttleworth at Seeking Alpha, Vertical search will finally take off in 2010: local...