SEO News


  1. Smart beta indexes gain currency with Asian investors

    Usually such strategies were offered by hedge funds or other actively managed vehicles, but now investors can also get exposure using our fully rules-based quantitative merger arbitrage strategy. Despite some high-profile failures banks and index...

  2. Financial crime body tightens rules on company ownership

    While the use of corporate vehicles is vital for a range of legitimate commercial activities, significant scope for misuse remains. New guidance for countries to address money laundering and terrorism funding

  3. Optimizing Search and Digital Marketing With Multi-Channel Attribution Modeling [#CZLSF]

    SEM gained 14 percent additional conversion credit because it indexes very high as an introducer and has a high overlap with other vehicles. I have always felt that the success of digital marketing is often attributed to the assists of other channels.

  4. Want to Increase Your CTR by Nearly 50%? Consider Search Refinements

    In the case of my friend shopping for a Mercedes SUV, his click on the dealer's ad landed him on a complicated inventory search page that included nine search fields and required his personal contact information, including phone number, just to...

  5. The Evolution of Artificial Intelligence in Search: An SEO Opportunity

    But after a while, Google got better and began using synonyms, so if you were trying to rank a page of your car sales site, you might have used car, automobile, auto or vehicle – and Google would still understand when it saw a search query for car...

  6. Google SERPs Updates: In-Depth Articles & Knowledge Graph Results for Car Shoppers

    The second change is the addition of vehicles to Google's Knowledge Graph. Translation: they're taking a bite out of the online auto comparison and shopping industry by allowing users to compare new vehicles right in the SERPs.

  7. How to Build Your First Content Marketing Strategy

    A local industrial equipment dealer specializes in selling trucks and repairing industrial vehicles. Sites with unsavory linking practices, sub-par content, and no social media signals, are losing visibility in Google's search rankings.

  8. Converged Media in Marketing Starts With Breaking Down Silos

    The vehicles were not, in fact, sold. But upon entering the dealership asking about wanting to test drive one of those four models, the sales person informed him they didn't have the vehicles. He went to the manufacturer's website, was able to...

  9. Google, NASA Join Forces to Research Machine Learning

    Examples today include using supercomputers to model space weather, simulate planetary atmospheres, explore magnetohydrodynamics, mimic galactic collisions, simulate hypersonic vehicles, and analyse large amounts of mission data," said Colin...

  10. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    Well, take a whiff from Google's Aromabase and its whopping 15M+ scentibytes collected by StreetSense vehicles and Android Ambient Odor Detection. Smells like April Fools' Day. You know, immature and cheesy, with a quick, bright finish.