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  1. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    Check out the following of other brands and celebrities. According to Christian Ashlock, Product Marketing Manager at Google+, the reason to limit the availability to just those accounts was to ensure that advertisers were getting the most value...

  2. Twitter Files for IPO: Reveals Debt, Advertising Revenue Per Timeline View Details

    For the sake of advertising, its bread and butter, Twitter plans to increase and improve its targeting capabilities while opening its platform to more brands outside of the US. Twitter considers its value proposition to advertisers, data partners...

  3. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    The goal of Share13 was to connect like-minded marketers and brands and hear from "them" about the future of search and the rise of earned media. Here is a collection of notes, quotes, and insights from leading brands and thought leaders in the...

  4. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    To succeed as this app-based search ecosystem evolves, brands need to understand the relevant apps on the market, the value proposition of each, and how to build rank and findability. It is rumored there will be elements that brands can insert into...

  5. Structured Data: Content, Rich Snippets & Authorship vs. Author Rank

    This is an area which has seen a significant increase in the past year, and is now at one in five brands. Twenty percent of brands now have their Google+ page show in the SERP. Allows users to see the value of a website before they click and visit...