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  1. Remarketing Across Ad Exchanges With DoubleClick Search

    Group similar users together into multiple remarketing lists derived from a basic structure (e.g.category, brand, product). Whereas, Information-Seeking users may need to go to a Testimonials or Product Review page if their query included terms...

  2. Yahoo Retires Less Popular Products to Make Room for New Innovation

    Xobni: As we announced in July 2013, although we are shutting down Xobni.com and the Smartr Product Suite today, July 2, we have incorporated many Xobni-like features into Yahoo Mail (like compose auto-suggest and people-centric mail search) and...

  3. Google: Local Searches Lead 50% of Mobile Users to Visit Stores [Study]

    New Google research says that 50 percent of mobile users are most likely to visit after conducting a local search, while 34 percent of consumers on tablets or computers will go to a store. These people are searching for business hours, directions...