I have seen many agencies espousing the benefits of having a mobile SEO strategy based on creating differentiated, purely mobile experiences but it would appear to me that as device fragmentation continues, it would be better to help a brand...
Not only does the new design have a more consistent look and feel, but it should also go a long way to helping users visualize the settings for an account, property, and profile much easier. In a move designed to "dramatically streamline" the user...
His intentions are clearly good (i.e.wanting better search results for end-users), but is he pushing the costs of SEO out of reach for small businesses? As the Penguin 2.0 dust settles the SEO pundits are racing to interpret what Google has done...
John Gagnon, Bing Ads Evangelist at Microsoft, jumped into his morning keynote at SES Toronto talking about changing technology and how users are being impacted by it. He says the way people are searching and interacting with technology is changing...
Forty-three percent of mobile email users check email four or more times per day. But did you know that email plays a very important role with both of those from an engagement, brand, and conversion perspective?
It has always been difficult for Twitter users to get specific stats about their impact on Twitter, such as how many times a tweet has been favorited, the number of retweets, and how many replied a tweet received.
Airbnb, he goes on to say: knows where you want to go in places you've never been is a system that combines dozens of signals to surface what users want Users are straying from Google to perform more relevant queries on more relevant websites
Waze, which currently boasts nearly 50 million users, offers map and traffic data services using satellite signals sent from smartphones. Google has reached an agreement to buy navigation app maker Waze in a deal believed to be valued upwards of $1...
In a post on the Google Webmaster Central Blog, Google warns that “we plan to roll out several ranking changes in the near future that address sites that are misconfigured for smartphone users. Google called out two specific areas in their blog...
As ecommerce began to be more common, particularly with a few big brands shifting their attention to connected users in a new market, a flood of warnings surfaced. After all, there was no eBay, Amazon or online banking available to the rank and...
Interestingly, online sharing and emailing of the link are immediate reactions, highlighting the need for sharing functionality within a video player - users do not come back and share a video later, it is a spontaneous exercise.
All these people are all Yelp power users and many are bloggers or heavy social media users. Designed to appeal to the ego of an influencer, it's a concept that has some negative connotations, due to the whole "ego" bit.
Does your website target users in a specific location or around the world? The downside to this report is that Google Analytics works out the users location based on where the users IP is located (i.e.where their Internet connection is and not...
These users may now be likely to find out more about the brand from their friend. Finally, social offers the opportunity to reach users further down in the funnel, Karunakaran said. Brands like Indochino can publish ads/stories to users that their...
In a statement, Google said of the recent allegations by Hood, "We take the safety of our users very seriously and we've explained to Attorney General Hood how we enforce policies to combat rogue online pharmacies and counterfeit drugs.
The same tool that allows users to use A/B content tests on their site is now available through an API. Testing Without Redirects: When performing A/B tests with Content Experiments, the snippet of code you place on your "A" page redirects users to...
According to Nielsen's State of the Media: Social Media Report 2012, Pinterest has over 27 million active users as of July 2012, and has shown explosive growth in the last three years, as seen from the graph below:
Russian-based search engine Yandex announced a revolutionary way for users to interact with the search results, giving them the ability to buy movie tickets, check flight status, make restaurant reservations, pay bills and more, without ever...
How you think users interact with your website can be very different from reality. I hate to be the bearer of bad news, but your website may not be as pretty or user-friendly as you think. Perhaps the differing viewpoints of your website aren't as...
As an added bonus, Android users enjoy additional features that integrate deeply into other applications, enabling them to use commands to verbally compose an email or text message, make a note, and set a reminder or alarm.
