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  1. 4 UX Tips That Will Improve Your Content Strategy

    UX reviews take into account the visual appeal of a user interface. User experience (UX) focused marketing doesn't just extend to an optimized experience on your website. It's time that our content strategies focus on the user as much as our...

  2. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    Those who are constantly working on gaining a competitive edge with tools and research plus improving continuity for a better user experience usually win the battle. Here is a good post that lists and reviews competitive analysis and keyword...

  3. SEO for Startups & New Businesses: An 11 Step Plan

    I say high-level because this will help inform your website user experience, the type of people you hire, and the kind of narrative, social, video, or other type of digital content you invest in. Discrete content elements – web pages, images, PDFs...

  4. Google Starts Penalizing Sites for Rich Snippet Spam

    The new warning was first mentioned in a forum post on the Google Webmaster Central forums from a user who is asking for clarification about the warning and what the issue could be. The warning that would appear in a user’s accounts if they have...

  5. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    Before Facebook, Twitter, or Pinterest, Google was already amplifying consumer word-of-mouth by retrieving and highly ranking user-generated media in organic search results. One of the key aspects of these businesses was, and still remains, the...