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  1. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    Click this link and assign it to a profile. Any of these factors could lead to poor user engagement signals (short dwell time, high bounce, etc.which in a nutshell is at the core of Panda. Bounce Rate: Whether a user returns to or "bounces" back to...

  2. Mobile Advertising Measurement: Winning the Long Game

    Mobile apps that require a user to first register (i.e.create a user profile, before enabling the full functionality of the app), measuring the completion of the registration allows you to distinguish users who have a genuine interest in using...

  3. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    If you aren't likely to follow an account that still has the generic Twitter egg for a profile picture, you shouldn't follow an account that still has the generic G+ silhouette. This means that, unlike Facebook, a brand is free to follow any other...

  4. How to Use Google Analytics Site Search Reports

    To set this report up, navigate to the Admin, then the View Settings for your chosen profile and scroll down to the Site Search Settings section. The Pages report in this area is all about which pages of the website the user was on when they made...

  5. Google Analytics Content Reports: Understanding the Key Benefits

    Be aware that this preview may not be the same version that the user saw if the content has changed and that this URL is built based on the domain name you have put in the admin area of the profile, so if you use one profile for multiple domains...