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  1. Drive Your Clicks In-Store With Local Inventory Ads

    If a user is within a certain distance from a store, a local ad will be shown over a standard product listing ad. Currently, if a user clicks on a local inventory ad, they are taken to a Google-hosted merchant page instead of the product-specific...

  2. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    Client-side JavaScript is great for making innovative and user-friendly web sites. It turns static websites into dynamic web applications that can present rich and varied user experiences without refreshing the entire page and changing the URL.

  3. How to Create a Social Media Friendly Landing Page

    Consider using a social sign up button that will fill in all the basic info from a mobile user's social profile. Does your landing page fit the needs of mobile engagers? We demonstrate every day that we can drive traffic from social media channels...

  4. Top 10 Skills That Separate Real UX Designers from Wannabes

    Typically the user needs a product by a certain date. A more optimized solution avoids relying on the users to calculate which shipping choice best serves their needs and instead merely asks the user when they need it and offer only those choices...

  5. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    Any of these factors could lead to poor user engagement signals (short dwell time, high bounce, etc.which in a nutshell is at the core of Panda. Bounce Rate: Whether a user returns to or "bounces" back to the search results without going deeper...