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  1. SEO for Startups & New Businesses: An 11 Step Plan

    Google+ posts pass Page Rank, and Google+ profiles may show author attribution on results pages, so it's an especially important platform for SEO. It's interviews, it's getting your employees to link to deep pages from their Google+ profiles, and...

  2. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    Companies with multiple retail locations can benefit from voice searches by keeping their local profiles up to date, especially Google Maps. Furthermore, it will be essential to analyze impression data from your local profiles to see common...

  3. Structured Data: Content, Rich Snippets & Authorship vs. Author Rank

    Authorship as explained above connects content anywhere on the web and our Google+ profiles. Within search results, information tied to verified online profiles will be ranked higher than content without such verification, which will result in most...

  4. How to Check the Status of Google Penguin Link Removals Using Screaming Frog or Deep Crawl

    When analyzing the link profiles of websites hit by Penguin 2.0, you can clearly see unnatural links pointing to deeper pages on the site, and not just the homepage. You'll need to analyze your link profile, identify spammy links, and then export...

  5. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    The ever-changing terms, display rules of profiles, posts and shares of Facebook, for example, have created ample challenge for marketers seeking to leverage the platform for their brand. As Andy Beal, CEO of Trackur and recognized online...