Social works also in terms of user-generated content, and also in development of audience language. As they get bigger, they must deal with a tsunami of spam to maintain a good experience for the user.
You have to take all of these things into consideration, because if your app starts crashing or giving the user a bad experience you're dead in the water. And landscape vs.portrait, depending on how the user views the pages, can make a big...
For example, the primary purpose of the page might be to have the user select which shoes they would like to buy from you, but the secondary purpose might be to keep those users engaged with you socially.
A user half a mile from business might be more important than one who isn't," Patel said. In other words, SMBs will be better for it by learning to run campaigns that align with mobile user intent (read: lower funnel).
By tying these together you'll create a lasting impression and plant that benefit in a user's mind so they have something to associate and visualize with your brand. Maybe you're the landscaping company that only uses green-friendly or recyclable...
One of the most appealing aspects of responsive web design is that a responsive website can provide a great user-experience across many devices and screen sizes. This creates a less than optimal user-experience, and because of the large emphasis...
The role of the ad is not only to get the user to click, but also to set an expectation of what the click will lead to. If a user clicks on an ad, visits your site, and then leaves without converting, you can now target that user with display ads.
The User-agent: * specifies that all crawlers are welcome. When users are searching on mobile devices, Google will show a mobile icon indicating to the searcher that those sites are mobile friendly. Step 2: Permalink Settings - Search Engine...
A mobile device will be defined as one on which a user is out and about, rather than browsing at work or home. If the user is mobile, then they should see mobile ads regardless of a strict device type.
Data with values under 10 are omitted to insure user anonymity. But with planning and consideration the merchant can create a user shopping experience that not only successful leads a user to conversion but also successfully tells the story of the...
Much like SEO, site architecture now needs to take into account the needs of social-media, real-time, and user-generated content. Whilst making site architecture search-engine friendly has always been a core part of SEO, the importance of site...
That would be ignoring the reality of the many, diverse hands – merchants, marketers, copywriters, front-end developers, agencies – who ultimately shape the user experience (and architecture) of a category page.
This will achieve SEO co-citation, but in a very natural and end-user-friendly fashion. Great content comes in the form of videos, blogs, podcasts, discussions, infographics, white papers, webinars and articles – all targeted toward what the end...
It’s great for topic, user, and event hashtag tracking. In order to make new friends either online or offline, you must be friendly. You could order pizza and sit on your couch watching “Seinfeld” reruns, or work up the energy to begin calling up...
In some rare cases they offer something worth the roadblock, but usually they disrupt the user experience. But think about this for a second: if a user comes into your site and finds exactly what they were looking for; an answer to their question...
Creating content that someone wants to share via Facebook means writing content that is shareable and appeals to that type of user. If you're investing in a person to manage social media, help them out and make the content social media friendly.
Provide User-Friendly Navigation A professional design, engaging content, user-friendly navigation, and fast page load speeds are all characteristics of a high quality website, and are therefore essential to a successful SEO campaign.
With desktop sites, a great user experience increases the probability that users will convert into customers. Sixty-seven percent of mobile users say they’re more likely to buy a product or service from a site that is mobile-friendly, according to...
On top of enabling you to optimize your site to make it more user friendly and increase conversion rates, you can also see what terms drove users to your site across all channels, as well as where users were before they got to your site; and where...
Why not make your tools really useful, develop for both platforms, and make your suite of products more user friendly? For me, what I really want to unwrap are a few gifts from Google. My 2013 wish list includes a few new AdWords features and new...
