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  1. Google Panda and the High Risk of Using Aggressive or Deceptive Advertising

    Trying to click through 30 component pages on your mobile phone will literally drive you insane…It was a horrible user experience. So, when Panda focuses on user happiness, it’s not hard to see why sites employing deceptive tactics like what I...

  2. Android’s New Feature Paves Way for Apps Replacing Web

    If the latter is true, the technology may be related to a 2011 patent filed by Google called "Customizing Mobile Applications," in which Google patents the process of customizing mobile apps based on user preference and device information.

  3. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    Kaufman says that in separate research for various U.S.clients of BloomReach, they found that up to 50 percent of consumers who were accessing a retailer’s mobile site were in the store (based on data that showed user by the store’s IP address).

  4. Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

    Most business owners are way too close to their own websites to objectively review their content, user experience, ad situation, etc. Then you should analyze that traffic via mobile devices. That’s where Google is getting user engagement data from...

  5. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    So, if Google’s Panda algorithm is measuring user experience, and your site gets 50 percent of its visits from mobile, then that means 50 percent of those Panda metrics are from mobile users. There is an entire section labeled "Mobile" where Google...

  6. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    These errors result in a poor experience for users, and Google has said that sites that don't provide a good mobile experience may not be able to compete as well in the search results. In fact, of the sites studied, 72 percent of separate mobile...

  7. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    I managed to catch up with Stark at the Adobe Marketing Summits in Utah and London this year to talk in detail about Adobe Experience Manager, the reinvention of marketing, and how deep integration with content, search, and mobile marketing...