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  1. Smartphone vs. Tablet Commerce: 3 Essential Behaviors You May Be Overlooking

    Though tablets and smartphones are both considered mobile devices based on their portability, user behavior by device differs greatly – from experience to expectation. With evolving features and functionality, as well as situational needs to...

  2. Marketing Automation & Search – 3 Strategies for Mutual Success

    PPC:Using a piece of Java code, dynamic pages can insert different messages based on user data from automation and CRM. One of the key points that has caught my attention is the high level of synchronicity that exists between marketing automation...

  3. Google Analytics Language Report: What You Can Learn About Your Visitors

    Instead it relies on the user navigating to their settings to change the language if they feel the need. However, as an English speaker in the UK, it makes very little difference to my browsing experience to change my language settings, so I have...

  4. 5 Rules to Effectively Use Press Releases for Links

    When you offer something to accompany the press release, an extra reason to engage the visitor you create a deeper user experience and create additional assets for linking and sharing. The issues that can arise from some press release networks are...