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  1. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    It will say complete, partial, or error. So, if Google’s Panda algorithm is measuring user experience, and your site gets 50 percent of its visits from mobile, then that means 50 percent of those Panda metrics are from mobile users.

  2. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    Dead content: Pages that serve a 404 error because that file/content no longer exists. Bounce Rate: Whether a user returns to or "bounces" back to the search results without going deeper into your site may be an indicator of an unfulfilling or poor...

  3. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    And among the separate mobile URL approaches, not having an alternate URL tag was the most common error 61 percent of the time. Dynamic serving experienced a 30-percent error rate. However, when it comes to implementation errors, the results are in...

  4. A Knowledge Gap Analysis Will Tell You What Web Analytics Can't

    Using analytics as a design refinement tool forces a reactive, trial-and-error design and development process that devours time and resources. This is a straightforward process of identifying the differences between what your user personas suggest...

  5. Twitter Speak From @ to Z – Terms & Definitions

    Fail Whale is an error screen that will pop up for Twitter users when the social network is experiencing downtime, typically because there is an overload of people using the site. There are also two new models of authentication that still use OAuth...