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  1. How Personalizing Websites With Dynamic Content Increases Engagement

    Using Monetate and leveraging past purchase behavior for customers with accounts, the retailer was able to dynamically serve up personalized sizes for each product that had the right fit and increased transaction values by over 14 percent for...

  2. Google Starts Penalizing Sites for Rich Snippet Spam

    The warning that would appear in a user’s accounts if they have manual action taken is: The new warning was first mentioned in a forum post on the Google Webmaster Central forums from a user who is asking for clarification about the warning and...

  3. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Moscow accounts for 40 percent of all mobile Internet usage in Russia, according to Anna Oshkalo of Russian Search Tips. Another advantage that Chinese mobile advertising offers in comparison to other types of advertising is the ability to...