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  1. Cross-Device Measurement: Believe the Hype

    Social Login ID: The ID associated with their social account. Facebook recently commissioned a study that showed multiple devices are now an integral part of our lives and switching between them is becoming standard practice.

  2. Last-Minute SEO - Here Come the Holidays!

    Have an expert review your account once a month or so and see where you are losing money. If cash-strapped, the best place to try is Facebook, where you can highly target your campaigns, spend small amounts of money, and focus your efforts.

  3. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    This means that, unlike Facebook, a brand is free to follow any other Google+ user and begin interacting with the content they are publicly sharing on the network. If you're going to be going through a large following like Parenting Magazine or...

  4. Conquering Content Marketing, Step 5: Measurement

    After looking into possible leaks, her IT team informs her that her email account was hacked. We're going to continue investigating, but your account should be safe now. She drove a few minutes down the road to a Wendy's, and as she was waiting for...