Facebook usage data reveals just how ‘depressingly stereotypical’ your life probably is – VentureBeatWolfram|Alpha studies people on Facebook, apparently finds them boring and stereotypical. Bing Business Portal is Now Bing Places for Business...
The Guardian shares more data on their reader, and it's especially interesting to see that tablet users tend to use the desktop site more than either the mobile site or the tablet apps available. If you don't have enough data to base your strategy...
Apple records and keeps users' Siri queries for up to 2 years – Los Angeles TimesData is anonymized after six months, but Apple keeps the data for product testing and improvement purposes for another 18 months.
The main issue with going in this direction is that the amount of data usage can really rack up monthly costs if your users don't have an unlimited data plan. One great way to find that out is to look at your analytics data for your desktop/laptop...
EBay Opens Up Its Data for Ad Targeting – AdweekEBay shoppers can now be retargeted. Foursquare Planning to Offer Check-in Data to Target Ads on Other Platforms – Advertising Age Sharing new data and stories about U.S.small businesses on Facebook...
Big data is big, unstructured, and real-time. We don’t need to be as data-focused as we have been demanded to be, we need to tell good stories and be better marketers. Get demographics from the data feedback.
He also clarified that search will not be exclusive to any one provider, reiterating the open nature of Android, and that data from individual usage will only be used to improve the performance of Home.
Self-reported data is collected when a website/company asks a user any iteration of "How did you hear about us? While self-reported data is leaps and bounds better than no-reported data, companies must always strive to create a much more accurate...
The online toy retailer boosted search engine traffic and conversions on product pages that were optimized with search data. Monitor usage and look out for patterns such as SEO error distribution. SEO Isn't All Technical
Brendon suggested that marketers are just not trying mobile marketing, referencing data about the number of mobile landing pages that are out there. And as a marketer, what if you can access that data so you can deliver an email to that person’s...
But this line of thinking isn't just conjecture; comScore actually have some interesting data to support this point. Conventional wisdom would suggest that in this age of media fragmentation, usage of multiple devices – TVs, PCs, smartphones, and...
According to GfK MRI Fall 2012 data, members of Gen C are 45 percent more likely to be light TV viewers, choosing instead to consume many forms of content across many screens. Now we've added YouTube search data going back to 2008, making it...
Once everything is linked up, use the Structured Data Testing Tool to verify that it's working. Ripples visualizes sharing interaction data for your posts over time. The key to building Author rank lies in usage of Google+ and interacting with...
A culturalpolicies.net compilation of Eurostat data shows the number of non-nationals residing in countries across Europe with some countries showing up to 35 percent of the population as non-nationals.
Users and developers interested in RSS alternatives can export their data, including their subscriptions, with Google Takeout over the course of the next four months. Citing declining usage and a focus on fewer products, Google today gave notice to...
There is an extremely complicated web of providers of local data with many supplying data to others. The SEO professional’s job is to get to the top of this tree and submit consistent data to one supplier via a feed.
Use a combination of organic and paid social media tactics to leverage the data you are discovering and mapping. Amplify your content based on psychographics and use this data to drive organic community outreach and paid-organic amplification.
As we reflect on 2012 and what’s ahead for this year, it’s clear that marketers are on an upward trajectory with their mobile ad investments — both in ad dollars and in leveraging mobile consumer behavior data to determine strategies for reaching...
These data points aligned with comScore reports showing November as Google’s strongest month in years. And not that Google ever admitted its love to me, but actions (or data) speak louder than words, and over the years, Google has shown me that it...
Even if by just a few points, this an interesting data point that should drive some optimization consideration for us all. Smartphones have yet to be cracked in the same way due to their usage patterns being driven by more on the go functions and...
