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  1. Facebook Ads 80% Bot Claim, Examined! Why You Shouldn’t Lose Faith Just Yet

    Internationally, possible FB Ads bot traffic is higher than it is in the USA but much lower than Limited reports. Possible bot traffic from the USA is much lower than Limited’s study purported. USA Bot traffic could be as high as 17 percent if the...

  2. Pot (Microsoft) Calls Kettle (Google) Black on Privacy

    The ads are appearing in newspapers such as The Wall Street Journal, The New York Times, and USA Today. Our primary goal in collecting personally identifiable information is to provide you, the user, with a customized experience on our network of...

  3. Facebook Offers Small Businesses $50 in Advertising Credits

    In a USA Today interview, Sandberg called her dream “simple”: “I think every small business should […] be using Facebook,” she said. Facebook takes word-of-mouth marketing and makes it work at scale,” she said, emphasizing the potential viral...

  4. Mobile Marketing Session at SES New York and Mini MBA Program at Rutgers

    The Rutgers Mini MBA: Mobile Marketing program is the first such executive education course offered by one of the top universities in the USA. Users with a camera phone equipped with the correct reader application can scan the image of the QR Code...

  5. Using Your Phone As Your Credit Card Could Be Coming To U.S. Soon

    In a move that could one day replace wallets with mobile phones, three major wireless carriers --AT&T Mobility, T-Mobile USA and Verizon Wireless--have signed on to participate in a mobile payments network that uses smartphones and Near Field...

  6. Microsoft adCenter Powers All Paid Search Advertising on Bing / Yahoo Search Alliance in U.S. & Canada

    Now that paid search marketing on 'tier 1' portals is brokered between only two major providers in the USA and Canada, this may be an opportunity to more effectively reach more users than ever before via a comprehensive multi platform paid search...

  7. News Picks: More Instant Fallout, GoDaddy.com for Sale, Twitter/Facebook/LinkedIn All See Growth

    Bing exec: Google Instant may be fast, but Bing results are smarter - USA Today Traffic to Twitter from mobile devices has grown by 62 percent since April, according to the social network. Here's a look at more news and helpful advice from around...