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  1. SEO Is No One-Trick Pony

    For many of you, this is not news. One very common practice for us is to set up alerts for our clients using HARO, to identify opportunities to contribute to pieces that are being published (folks seeking an expert opinion/contribution to an...

  2. "Content Performance Marketing" – 3 Steps to Future Success

    The good news is, everything in content marketing is digital, so it’s all measurable. As brands and marketers, we’re at a fork in the road when it comes to content; the next path we take will either elevate our journey to the next level, or throw...

  3. Marin Adds Google Shopping Campaign Management

    The integration of Productsup’s technology with the Marin Software platform is great news for us," said Christina Noble, Account Director SEA at blueSummit. Marin estimates retailers will allocate one-third of their entire paid search budgets to...