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  1. The Evolution of Artificial Intelligence in Search: An SEO Opportunity

    Is This Artificial Intelligence? In fact, there's a lot of disagreement in the scientific community about what actually constitutes "artificial intelligence. But semantic mustn't be conflated with artificial intelligence – the two are quite different.

  2. Google, Facebook, Microsoft & Others Join Forces to Fight NSA Spying

    Currently, requests made under the US Foreign Intelligence Surveillance Act (FISA) cannot be published by law. Eight of the world's largest technology companies have signed a joint letter to the US president and congress, demanding reform on the...

  3. The Buzz on Search and Social Signals: Building Informed Cross-Channel Strategies

    For social, the Facebook Exchange (FBX) represents a great retargeting opportunity and can be improved by layering in intelligence from your SEM and PLA campaigns. Not only do these handy marks help us to see the hot topics of the day and what’s...

  4. Actionable Insights You Can Find in Google Analytics Multi-Channel Reports

    The search ecosphere offers many brilliant business intelligence and analytic technologies that also cost a pretty penny. Of course, this isn't true for every client, but it provided us the data we needed to set appropriate ad fatigue rates for our...

  5. Google: 25,000 Government Requests for Data in First Half of 2013

    Google also used the release of its latest transparency report to highlight its ongoing concerns with the fact requests under Foreign Intelligence Surveillance Act (FISA) laws cannot be revealed. US: 10,918 requests – 83 percent led to some data...

  6. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    They are spending more and more time on "who we are" and not just "what we sell," giving their firms a new degree of social intelligence. Steve Krull, CEO 45 percent of marketing execs feel they lack the capacity to put big data to work, according...

  7. How to Write Great Content: Because Awesome Content Won't Write Itself...

    When it comes to information gleaned from social media intelligence, you're bound only by your creativity. To help us understand what their audience was searching for around this topic, we used several tools including Ubersuggest.