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  1. 4 Amazing Things You Simply Must Know About Sensational Headlines

    Given what the research tells us about headline preferences and what leading indicators like Clickhole say about reader tolerance of headline, we think there are several key takeaways for marketers. Tell us in the comments if you see other trends...

  2. Marin Adds Google Shopping Campaign Management

    The integration of Productsup’s technology with the Marin Software platform is great news for us," said Christina Noble, Account Director SEA at blueSummit. Marin estimates retailers will allocate one-third of their entire paid search budgets to...

  3. Top 10 Skills That Separate Real UX Designers from Wannabes

    As they say, a rising tide lifts all ships, so anything I can do to help improve the UX community, helps us all. UX design was largely unappreciated for many years, but the rash of recent successes attributed to good UX design has helped UX become...

  4. Guide to Google Analytics Demographics Reports: Age, Gender & Interests

    The launch of the Demographics reports in 2013 means we can now have some very powerful data at our fingertips to help us understand our website audience much better. On top of age and gender, Google Analytics can also show us what our audience are...