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  1. Can Groupon Break Into the Search Market?

    In an effort to move beyond your inbox, discount aggregator Groupon recently unveiled Pages, a directory of more than 7 million businesses full of information such as phone numbers, hours of operation, menus, and website URLs.

  2. Search Engine Marketing Checklist for Hotel Marketers

    Examine page URL structure, especially for URLs that may cause duplicate content issues There are four key channels consumers use when searching for and booking hotels online. These four major online channelsare:

  3. Dealing With Onsite Duplicate Content Issues

    Google offers advice here for URLs containing specific parameters. Make sure you redirect all the old duplicate content URLs to the proper canonical URLs. Using different URLs or domains like the M.approach for mobile versions of websites can also...

  4. Right to Be Forgotten: Google Refreshes Stats

    Thus far, Google has received 146,938 requests and has removed a total of 498,830 URLs. The graph below shows the URLs it has removed, versus those it has not. For the most part, Google’s decision to remove or not remove URLs has taken on a pretty...

  5. There's a Good Chance Google Is Rejecting Some of Your Products Right Now

    Mobile URLs Earlier this year Google updated its Google Shopping Feed Specifications. Although the inventory submission format requirement change was posted in June, Google noted it wouldn't start enforcing new Google data specifications until...

  6. Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

    For example, hunting down thin content, finding soft 404s, URLs with poor page speed, funky redirects, duplicate content, etc. The original algo hit typically feels like a punch in the gut, with serious confusion and frustration quickly following.

  7. 6 Crucial Link Building Strategies to Drive Quality Traffic

    The days of cloaked URLs, link exchange schemes, keyword stuffing and other black hat techniques belong in the dark pages of SEO history that no one would want to revisit today. Since the days of Web 1.0, there have been many tactics that have...

  8. 3 Campaigns Your E-Commerce Account Should Have for Christmas

    However, as long as you exclude the page URLs of irrelevant content and are regularly making use of the search query report, it is a great way to cover all of your inventory. But it can be a difficult area to manage, especially if your business has...

  9. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    The majority of top-ranked URLs also have a large number of shares, likes, comments, etc. The study, which is focused solely on Google results, found high-quality, relevant content ranks better on average and also that the well-optimized technical...