Technical architecture relates to more SEO related labeling such as crawlabilty, indexation, canonicalization, and robots exclusion. Build friendly URLs and a friendly URL structure so search engines know what your page is about.
Before you take any leaps of exclusion or canonicalization you have to review organic landing pages in your analytical profile. Review the URL scrape list for: A URL scrape may unearth some surprising results.
Canonicalization: Force the www or non-www Version of Your URL You can enter your Google+ profile URL and the plugin will add the rel=author tag on all of your pages and posts for Google Authorship. Make sure that your website is not able to load...
Mainly, what Google says webmasters can learn from this graph is whether Google is indexing your content or having trouble doing so, and if you have a technical issue due to canonicalization, duplicate content, automatically generated pages, or...
In their blog post announcing the change, Google offers a number of actions webmasters can take to prevent/correct duplicate content, canonicalization, server configuration, and hacking issues. A post on Google’s Webmaster Central Blog offers...
Canonicalization Sorting out canonicalization of URLs from the start is another must – you don't want Google to see duplicate content on your site even for an instant, or it'll be reminding you of it through Webmaster Tools for evermore.
Every large site struggles with canonicalization, even Apple. However, and almost without exception, there is opportunity to improve product-level canonicalization signals on enterprise sites. However, even with strong canonicalization of item...
Domain canonicalization”: Very Googly indeed! This way, they understand some basic SEO best practices like URL naming convention, directory structures, coding best practices, dynamic content, common redirects, length of title, and uses of JavaScript.
Handle canonicalization issues A good URL structure might be defined as something that resembles this: www.example.com/category/product-name/ Not every website that has a good URL structure is search engine "optimized.
The search community is consumed by complex (or at least complex sounding) problems and solutions that are also relatively low impact (e.g.canonicalization tags and XML sitemaps). Designing an SEO Friendly URL Structure
URL Structure, Consistency and Canonicalization: Are the URLs structured well, and devoid of session IDs and tracking parameters? This unique signature influences how a site is crawled and ranked, and is the sum of all its various components, from...
URL structure and canonicalization, internal linking, rel=canonical tags, XML sitemaps, robots exclusions, should all follow canonical standards for your site. Parameter handling is the best way to deal with URL normalization for Bing, since 301s...
Catastrophic Canonicalization - SEOmoz Here's how to properly handle changes to the domain, URL structure, content, Whois record, and theme. Here's a roundup of this week's columns and news stories for the week of Oct.to 22, as reported by Search...
Shari is up first, and she describes the 6 primary methods websites can use to give the search engines directives and/or hints as to preferred URL canonicalization. Canonicalization in this context is the consistent representation of 1 primary URL...
Search Engine Watch Forum Discussions www.site.com vs.http://site.com May 11, 2009 Which is the better option when deciding where to 301 redirect to prevent canonicalization? Detecting search terms and redirecting to landing page May 11, 2009 I...
Search Engine Watch Forum Discussions www.site.com vs.http://site.com May 11, 2009 Which is the better option when deciding where to 301 redirect to prevent canonicalization? Detecting search terms and redirecting to landing page May 11, 2009 I...
Another URL issue to look at is canonicalization. In a typical blog/permalink structure, the URL includes the keywords that you have used within the "title" (header/H1) of the blog post. For example, the URL http://www.waterfiltercorner.com/product...
The first tip he offered up was canonicalization, also known as normalization. This is the concept of only exposing URL per piece of content to the engines. If you have or work for a large site, search engine optimization can be quite the undertaking.
So, technically, all three sites have some issues with canonicalization. That said, after close examination I uncovered that Orbitz links back to its home page from interior pages with this URL: http://www.orbitz.com/App/Home.
Most CMS systems do not handle the problem of canonicalization very well. The key problem in the above URL is the number of parameters, delimited by ampersand characters. Complex URL Structure. If your URL looks like this, you're headed for trouble...
