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  1. Cookie Crunch: Complying with the EU ePrivacy Directive in the UK

    Then on the Thursday before the deadline the ICO announced that explicit consent wasn't necessarily required – so all of the pop-ups, drop downs, overlays and other clever mechanisms web designers and marketers had been working on, trying to walk...

  2. Google’s 13th Birthday: 12 Top Stories From the Past 12 Months

    Will it we see a series of ups and downs from the company as it continues to mature and grow. Google officially became a teenager today. The search engine that became synonymous with search and the “don’t be evil” motto has now been part of the...

  3. The Future of Affiliate Marketing

    Affiliate marketing has had some major ups and downs in its relationship with search -- like AdWords limiting the number that will be shown, or banning industries like gambling and adult that were always great sources of income.

  4. The Search World's All A-Twitter

    GuyKawasaki's keynote at SES last week got more than a few people talking about the ups and downs of Twitter. When Twitter launched, it was dubbed the micro-blogging platform of the future. Two minutes later, and you're up and running.

  5. What's a Yahoo Advertiser to Do?

    Ups and Downs Come Together Yahoo's new "automated optimization" strategy is questionable and it's clear that the beneficiaries are not the advertisers. In the shadow of this release, Yahoo also decided to terminate its content match program in the...

  6. Vote Obama/Google in '08?

    When the announcement came to me in the form of a Wall Street Journal article, I hesitated, thought for a minute or two, and then set about discovering the ups and downs of the Obama/Google ticket in '08.

  7. The Japanese Search, Why Don't We?

    The audience isn't being told where to search; only to search for a specific term, an idea that we Americans know has its ups and downs. Google is overtaking Yahoo as the number one search site and the search dominance battle has yet to declare a...

  8. The Big Picture -- Well-Rounded SEM for SMBs, Part 2

    The "goal" would be to sustain the ups and minimize the downs, but novelty wears off, and staying on top of what is "working" with the audience will help you prolong your exposure. Good analytics, solid SEO, and effective paid advertising will help...

  9. 100 Million Theoretical Dollars

    Proving once again that social media concerns and search go hand-in-hand, the ups and downs of each video's popularity coincide with press mentions, broadcast viewings, and blog buzz. On April 2, the "South Park" gods decided to poke fun at the...

  10. Making Yahoocrosoft a Reality

    Spending a great deal of time with the media has its ups and downs. Microsoft is still hot on the trail of Yahoo and the question of will it/won't it be a hostile acquisition is back at the top of everyone's brain.