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  1. Product Listing Ads: How to Maximize Your Returns

    Make sure that feed is always up to date and upload it into Google Merchant Center, which provides some tools to manage it. Product Listing Ads (PLAs) were introduced by Google last year as a way to deliver product specific ads containing an image.

  2. Social, SEO & Content: How to Create a Potent Integrated Marketing Campaign

    You can create a video, upload it, then promote it easily to other platforms like Facebook and Twitter. That was the initial question posed by Matt Bailey (@mattbaileysays) as he began his 4 Steps to Building an Integrated Online Marketing Campaign...

  3. Twitter Pulls the Posterous Plug: How to Move Your Content to WordPress

    Next, you'll have to upload the posterous.xml file included in the download from Posterous. The founder of Posterous, Sachin Agarwal, is now Twitter's product manager, and apparently the Posterous team has been fully assimilated into the Twitter...